For small and complicated countries, like Albania, the integration in the European Union is not an easy journey or neither a short-perioded process. There are obstacles to overcome, borders to abolish, and doors to open.
Following the success of the 2015 campaign, for a second time, in 2017 the Ministry of European Integration appointed VATRA to take charge of Europe Day, which is celebrated the May 9. An important day for the EU institutions in Albania, which needed a visual identity, an original event, and a communication campaign.
We opened the door to something extraordinary. Under the slogan “Open doors for youth” we designed a visual approach that reflected the dynamic and multi-colored European culture. A logo that looks in perpetual motion, to signify the driving force of youth for change and integration.